2009年9月16日星期三

Cashing in on Christmas

Cashing in on Christmas

So...

How Did An Ex-Teacher Get $22,000 In One Month
Installing Christmas lights?

I almost couldn’t believe it...

It didn’t quite seem possible... or at least probable. $3,000... $5,000... even $10,000... sure, no problem. That’s easy enough. Newbie service business owners are doing those kinds of numbers every month. But $22,000? Surely it must be a mistake.

So I asked Tim about his rapid profits.

Tim told me he had distributed 100 flyers around his neighborhood, immediately gave 24 estimates, and landed 16 as clients... with a few more calls trickling in later. Laughing he said:

“I couldn’t have handled the extra jobs if I wanted to...
4 a week was about all I could handle by myself, not to mention 22k is pretty good money.”

I agree, that is a very impressive first month's income. And the fact that Tim is an ex-teacher who is new to the Christmas lighting industry is even more impressive. That’s not even the best part of this story.

Believe it or not, Tim now has crews that do all the work for him while he is free to relax or find new clients.

The fact is: Over the last 8 years I’ve started, operated and sold a number of different businesses in wide variety of industries --Window Cleaning, Christmas Light Installation, Landscaping, Niche Eateries, Consulting, and a Retail Store...

And in that time I’ve not found a quicker or easier way for someone with a limited budget and basic skills to start generating cash almost immediately and build a 6 figure business in record time.

Oh and did I mention the high repeat business?

Tim finished his thought:

“...and my retention rate is upwards of 80%. Almost all my customers scheduled again the next year.”

Most businesses have a repeat customer rate of around 30%.

You get paid cash up front.
You set your own hours and are in complete control of your life.
You provide a service with exceptionally high profit margins.
You can run this business from your home – no office needed.
Earn a full years income in a matter of months.
You are your own boss and don’t take orders from anybody.

Of course there is hard work involved. Anybody telling you otherwise is just selling “the dream” -- and unfortunately that’s all it is.

But here’s the kicker: In the Christmas light installation business you don’t do any work until the money is sitting in your bank account... that’ll keep you motivated =)

Nearly every other business model requires you to trudge through days, weeks, and sometimes months of work before there’s even a chance of you making any money.

The Christmas lighting business is different... You only lift a finger AFTER you’ve been paid.

Look at it this way...

You can start your Christmas light installation business on a shoe string budget -- as little as $2500 and you’re in business (even less if you already own your own equipment).

The smallest installation jobs you’ll ever do, will net you around $300 -- Jobs like this will typically take you an hour or two to complete.

While not bad, your typical profit margins will be much higher.

In fact, the average price for a standard residential Christmas light installation is roughly $1400 of which a large chunk of that is profit.


Earn $2000+ for a simple install like this! Read on to find out how...

Christmas light installation is a high demand, luxury service and you therefore can demand top dollar for your services and you will find many of your clients are willing to spend $3000... $6000... or even $10000 and many large commercial clients will spend upwards of $30,000 each year on their lighting displays.

As you can imagine, checks of $1000... $3000 and $6000 start to add up fast... Much faster than with most other businesses.

As Tim said:

“I make more in a month now,
than I did teaching for a whole year.”

Use this calculator to see how much you could earn hanging lights this Christmas.

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Here’s the bottom line:

With only basic skills you can earn yourself a substantial income from almost the first day you start your business. Over time as your skills and customer base increase your earnings will increase exponentially -- and there are ways to fast track that progress... Even shorten your learning curve by 12 months or more. More on that in a moment.

Right now you may be wondering...

After all, installing Christmas lights is not exactly rocket science... so why in the world would anyone pay $2000 - $5000 to have Christmas lights hung?

First let’s get a few things straight. While it’s true that hanging Christmas lights is not especially difficult, it is extremely demanding in one aspect… Time.

Installing Christmas lights is a very time consuming process and time is the one thing that 90% of homeowners do not seem to have enough of.

So, they are not just paying for their lights, they are paying to simplify their life and free up more time.

Think about it…

Why do people hire house cleaners, lawn care providers, window cleaners?

The answer…

Because in today’s society with our fast paced lifestyles they don’t have enough time in their day to get everything done, so they look to outside service companies to handle the tasks that they don’t want to perform.

As my old marketing professor once told me...

“No one pays $10,000 for a product or service,
instead they pay $10,000 for the benefit
of what that product or service will give to them”

In other words, people are willing to spend large sums of money on something that will provide an immediate and useful benefit to them.

Did you know that a well designed Christmas display at a store or shopping center is almost guaranteed to increase foot traffic and can increase spending by as much as 30%?

And what are two of the most important aspects of running a business... Finding customers... and making money.

The problem is that most business owners don’t have the time or the know how to create a commercial Christmas light display. For example...

Picture this scenario: the average business owner is...

Working 60-80 hours a week running his business.
Trying to make his store stand out from the competition.
Going home at the end of the day to handle his personal life.
Paying thousands each month for services, employees, rent, supplies – outsourcing is a vital part of his business.
Bringing in $100,000 - $1,000,000 in revenue – he has plenty of cash on hand to pay you.

He knows he needs to decorate. He knows his competition will be doing the same. But he has no idea what to do.

And if you know how to position and market yourself correctly he will happily pay you to design and install his Christmas light display. Read on to discover...

Easy, I’ll show you how.

But first, let me introduce myself.

My Name Is Tanner Larsson. At this point I’ve been in college for 7 years with no degree to show for it. I guess you could call me an unintentionally perpetual student. Aside from the fact that I really don’t enjoy school (big suprise there), I attribute most of my slow success in school to my fast success in the business world.

You see I have a passion for starting, running and growing different businesses. Since I’ve graduated high school I’ve started 6 successful companies across a broad range in industries. Three of those companies I still own today, the others I sold off to pursue other ventures.

Out of all the businesses that I’ve started and all the business plans I’ve written or read by far my favorite business to own is a... Christmas light installation company.

Why? You may ask...

Because it is absolutely the quickest, simplest and most insanely profitable business opportunity I’ve ever seen.

I’ll give you a personal example:

When I started my Christmas light installation business I already owned a large window cleaning company that was grossing a little over $200,000 a year. Not bad right? Well read on...

... To my complete shock and utter amazement in less than three months during the holiday season, my ‘start up’ Christmas light company brought in $217,519 in revenue.

In less than three months my Christmas light company had earned more than my well established window cleaning company did all year.

Although I’d like to claim that I was some child prodigy and that success came to me easily, but it didn’t. I failed…a lot. In fact I can’t even tell you how many times I failed before I got it right.

Truthfully the only think that kept me going during all these failures was my mentor who kept telling me that...

“Every failure brings you one step closer to getting it right.”

I took so many steps I thought my feet were going to fall off, but in the end my mentor was right, I had finally found the answer...

And I’ve used that answer to successfully grow each and every one of my businesses.

If you’re anything like me, at this point you’re probably saying “quit talking already and just show me the answer.” ...Am I right?

Well here you go...

Here are the secrets I paid so dearly for... why I believe you need to know them... and how you can quickly copy my exact formula for success. The best part is there’s nothing for you to figure out if you follow my simple plan.

  Secret #1: Get Fast Cash
 

All savvy business owners know cash flow is the single most important part of their business. Without cash your hands are tied, your options limited and, your opportunities closed. It’s like trying to walk with your feet tied together... You haven’t got a chance.

Getting fast cash when you first start your business is crucial.

Well, when you follow my system your Christmas light installation business can start generating cash from day 1. As little as $2000 your first week to as much as $20,000 or $30,000 in your first month. It might not sound like a ton of money to you, but for many people that’s life changing money.


  Secret #2: Secure Repeat Business
 

Cash in the bank is great -- it pays your bills and eliminates your debts. But if you want to build a long term successful company, you need high levels of repeat business. Meaning customers who come back year after year. Most successful business owners know that it is easier to cheaper and easier to retain an old customer than to find a new one.

I’ll show you how to increase your customer retention rate to unheard of levels, which not only provides you with more long term income, but also will give you peace of mind because you know your financial future is secure.


  Secret #3: Distinguish Yourself From The Competition
 

This secret is missed by so many people, yet, it’s the most obvious one of all!

The simple fact is, well known companies with solid reputations get paid more money… are most often referred... and have virtually no competition. Look around your town at the most successful well known companies, don’t believe for one second they accidentally fell into the role... in nearly every case they had a very deliberate plan.

Why? Because they knew it would earn them more money! The good news is, it doesn’t take anywhere near as long to brand your company as most people think. I’ll share with you my never before revealed methods to do it in a matter of weeks --literally fast tracking your growth and income by 6 to 12 months.


  Secret #4: Create a Real Business
 

Making money isn’t as hard as many people would have you believe – it’s not easy, but once you know how to do it, the process is fairly straightforward. However don’t kid yourself...

If your business is NOT built on a solid foundation then its only a matter of time before you lose it all (happened to me, not once but twice!). I don’t mean to sound harsh… but it’s the truth. If you don’t have real customers... if you don’t have business assets... if you’re at the mercy of your competition... then you could wake up one day to find your entire business wiped out.

As you can see, these secrets ARE simple…
but honestly… how many are YOU using?

When you follow my system you will be using all 4 secrets (plus a few more that are too sensitive to share here) -- You will generate fast cash almost immediately. You will turn your customers in to fanatical repeat buyers. Your company will standout light years ahead of the competition. You will have a real business that puts you in control of your financial future.

So...

Imagine for a moment a simple business that gives you...

Instant Upfront Money
High Profit, High Demand Service
Low Monthly Overhead
A 6-Figure Income For Only 3 Months Of Work
A New Lifestyle

Now, imagine being shown step-by-step how you can make this a reality. I can show you how! I can give you the knowledge, tools, tips, tricks and secrets you need for huge success. And In a moment I’ll tell you all about it.

First let me tell you what this system is not:

NOT a 300 page ebook you’ll never read.
NOT a 15 DVD set you’ll never watch.
NOT a overpriced course that will sit on the shelf.

Listen, I’m putting my name on the line, so your success is my success --and in my experience the most effective format for quickly transferring skills and knowledge is coaching.

That is why I have developed a unique coaching system -- called Cashing In On Christmas --containing all of my business and Christmas light installation knowledge broken down into action sized chunks. (Full details below)

A limited number of students have already taken action using the Cashing In On Christmas system – It’s tested, proven and now we’re waiting for you...

...

“I’ve Gotten a 1,000% Return On My
Money In Less Than 10 Days”

"Tanner, you continue to amaze me in ways that that translate into BIG BUCKS for me! Thanks for all you've brought to the table. Your "Cashing in on Christmas" course has been the best investment I've made for myself period. I've gotten a 1,000% return on my money in less than 10 days and continue to rake in the BIG BUCKS. I can’t wait till next year! You've made a difference in my life and the lives of my family ... for the better!"

Jason Cruz
The Light Pro



"Anyone Can Take This Course And Create A Healthy Business And A Substantial Income!"

Tanner, Wow! It's about time someone came out with a business success system for the holiday lighting market without forcing you to buy a franchise. Not only that, but, your material is way better than any franchise stuff I’ve ever seen!

This is the kind of quality education that you usually have to pay a consultant tens of thousands of dollars for. You have done a great job with breaking down the science of building a successful Christmas light installation business into easy-to-follow steps. Anyone can take this course and use it to create a healthy business and a substantial income.

Alex Dwyer
Service Business Strategies Consultant


“I’ve Turned My Slowest Time Of The Year, Into My Most Profitable Time Of The Year!”

Tanner, My seasonal lawn care business has more work than myself and my 3 crews can handle during half the year, but then as things start to get colder I’m forced to lay off employees and sometimes its even a struggle to get by.

Your Cashing In On Christmas course was the answer to my prayers. Using what you teach we added Christmas light installation to our winter business and now I’ve turned my slowest time of the year into my most profitable time of the year. In fact, this winter instead of laying off employees I had to hire more!

Tanner I thank you from the bottom of my heart and cannot recommend your course highly enough!

Steven Alderman
Classy Grass (and now Classy Holiday Lighting)

You see, the system really does teach it all. If it worked for them, it can work for you.

Before I go on, let me ask you a few questions:

Would you like to quit the Rat Race?
Are you tired of working to make your boss rich instead of you?
Would you like to easily earn $1000 to $2000 a day working for yourself?
Do you want to take complete control of your financial future?
Would you like to have instant cash in your pocket whenever you need it?

If you answered yes to any of the above questions, DO NOT STOP NOW, what you are about to read below could help you change your life...

Here’s a sneak preview of what’s inside the Cashing In On Christmas System:




The Operations Manual is your blueprint for running a successful Christmas Light Installation business and covers everything you could ever want to know about the christmas lighting industry. Inside this 150+ page manual you'll discover...

Step-by-step business plan to get your business off the ground and in profit almost instantly.
   
Critical industry information that will give you a leg up on almost 90% of your competition (believe me, nobody knows this)
   
The proper way to structure your business and handle taxes – Do this wrong and it could cost you thousands.
   
Detailed company growth strategies - these strategies have been proven over and over again to quickly build your company into a financial juggernaut!
   
Complete employment guide - everything you need to know about hiring, firing and maintaining employees. (Do this wrong and you might get sued)
   
Battle tested marketing campaigns proven to reduce company branding time from years to weeks.
   
Complete step-by-step sales proccess training that will have you over 70% of your prospects into loyal paying customers.
   
Behind the scenes look at how to run your back office for maxumim efficiency and profits!
   
The equipment that is absolutely crucial to your business and where to get it for the lowest possible price.
   
Complete lights, decor and materials guide will show you everything you must have on hand for any install.
   
How to command top dollar for your service…and get it!
   
All about business insurance and the specific type of insurance you must have before doing your first job and where to get it for the absolute lowest price.
   
How to avoid the common mistakes most light installers make that will cost you both money and clients.
   
One simple sentence that will more than double the effectiveness of your marketing campaigns.
   
My top secret personal lighting distributor - where you can order all your lights and materials for a fraction of what other installers will pay. (Forget gold...this one resource is worth it's weight in platinum)

 

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